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So, if you have invested hundreds or even thousands of dollars on a website, but are not getting new customers thru the Internet, your lack of SEO may be to blame. However, your website can be revamped and "optimized" so that you can continually get new visitors, who will call you, or if your website offers ecommerce, you can have a 24/7/365 store that can be making money while you could be away on vacation! Getting noticed on Google is the key, and that's just what we do!
Web search engines use a different criteria than human beings. Search engines download web pages, analyze them, index and catalog them, and as in the case of Google, rank them by order of importance, an internal voting system that is a proprietary Google Formula called "Page Rank" and so forth. For more about Google's concept on search engine rankings, take a look at Sergey Brin's (cofounder of Google) paper: The anatomy of a Search Engine.
Paradoxically, the more visually appealing your website, with more images, and less textual content, the less the search engines are going to pay attention. Search engines disregard images and Flash effects, so it may be better to put your hot photos, videos, PDF files, and Flash effects into separate "containers" and provide links to them. In essence, it's better to to use small images like Logos etc. on your Home Page, and other pages, and minimize the use of all these elements on your main pages.
So, in short, as the popularity of search engines has grown, the old fashioned HTML page, with the use of tags such as Title tag, Meta tags, and Header tags, can get you mdyuch better Pagerank (eg. Google search results), than the most visually appealing content.
What this means is that your website needs to be analyzed, and new content has to be developed, new keywords and new phrases need to be developed, and this content needs to be uploaded to your web hosting location. Once this is done your website rankings will improve dramatically, and you will get a lot more visitors and a lot more customers.
The art of SEO combines traditional advertising , such as writing headlines, and catchy phrases, as well as writing key content that will become a magnet for search engines. In addition to performing SEO on your website, we also recommend using sponsored links advertising such as Google Ad Sense, Google Local Business Results, Google Checkout and other tools to help you get more customers and increase your web marketing presence. For a free consultation by phone, call today!
Contact: Cell: 770 256 3296 Ofc: 678 701 3795